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Tutorials & Lessons

May 14, 2013May 15, 2013 Chris SietsemaAnalytics, Content Marketing, Search, Social Media
content marketing analysis

The Giving Trees of Content Marketing

How to spot and support content marketing that bears fruit and why to abandon content that lags behind.

March 18, 2013May 14, 2013 Chris SietsemaAnalytics, Content Marketing, Email, Mobile, Social Media
owned media presentation

Owned Media Presentation

Notes on website usability, content marketing, social media, video, email marketing and mobile for a digital marketing class.

March 3, 2013March 29, 2013 Chris SietsemaAnalytics, Email, Search, Social Media
Tracking Assisted Conversions

Play Ball with Assisted Conversions

Using assisted conversions to understand the roles your various marketing channels play.

January 22, 2013May 14, 2013 Chris SietsemaContent Marketing, Email, Search, Social Media
content calendar

Editorial Calendars for Content Marketing

What are the necessary components of your editorial calendar?
It depends upon the type of content marketing program you run.

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Recent Posts

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    Google Tag Manager Training Videos
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    Google Tag Manager Tutorial
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    Marketing Analytics Task List
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Teach to Fish is: Chris Sietsema

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