Four instructional videos to help you improve your marketing measurement process with Google Tag Manager
Chris Sietsema
Google Tag Manager Tutorial
Video and slides from an online tutorial covering basics, benefits and real world examples of Google Tag Manager implementation.
Marketing Analytics Task List
No two metrics programs are alike, but the process to develop a new marketing analytics program typically involves the steps listed below. Tasks are organized into two categories: Hands-On items, […]
The Email Design Conference Recap – #LitmusLive SFO 2016
Last week I was lucky enough to attend The Email Design Conference in San Francisco. As usual, the folks at Litmus put on a great show and filled the agenda […]